Understanding Payment Transaction Behavior of Social Media Users: An Empirical Study on WeChat
作者:Sen Zong, Kitikorn Dowpiset, Chompu Nuangjamnong · 发表于:SSRN Electronic Journal · 年份:2023 · DOI:10.2139/ssrn.4433487 · 被引用次数:2 · 研究领域:Technology Adoption and User Behaviour、FinTech, Crowdfunding, Digital Finance、Digital Marketing and Social Media