Chompu Nuangjamnong

机构：Assumption University · ORCID：0000-0002-6909-2690

发表论文 55 篇 · 总被引 159 次 · h-index 7

代表论文

Exploring the Role of Influencers and Customer Engagement on Purchase Intention in TikTok Live Streaming Shopping (2022 · The International Journal of Social Sciences and Humanities Invention · 被引 15)
Exploring the Role of Influencers and Customer Engagement on Purchase Intention in TikTok Live Streaming Shopping (2022 · SSRN Electronic Journal · 被引 11)
Determinant Factors of Overconfidence, Herding Behavior, and Investor Elements on Investment Decision Making in China (2022 · Universal Journal of Financial Economics · 被引 9)
The COVID-19 Epidemic with Employees’ Job Satisfaction and Performance on Work from Home during Lockdown in Bangkok (2022 · SSRN Electronic Journal · 被引 7)
Exploring the Impact of Social Media Marketing, Customer Attitude, and Engagement within the Quality of Review and Review Valence on Customer Purchase Intention in Green Cosmetic Product in Chengdu, China (2022 · The International Journal of Social Sciences and Humanities Invention · 被引 6)
The influence of social media advertising value on consumer behavior in Renting Apartment Rooms in Bangkok, Thailand (2021 · 被引 6)