Life cycle assessment of a luxury fashion brand’s HPP event booth in the context of circular economy

作者：Duan Wu, Zixin Ren, Lei Hu, Shijian Zhao · 发表于：Scientific Reports · 年份：2025 · DOI：10.1038/s41598-024-84528-4 · 被引用次数：6 · 研究领域：Environmental Impact and Sustainability、Sustainable Supply Chain Management、Recycling and Waste Management Techniques

This paper investigates the impact of High-Profile Promotions (HPPs), specifically luxury beauty and aroma booths, on environmental sustainability. While most prior research on similar pop-up installations has focused on their commercial value, this study approaches the topic from an environmental sustainability perspective. It quantifies the environmental impact of HPPs, transitioning from qualitative assessments to quantitative analysis, and explores potential environmental protection strategies for brands when planning HPP events, particularly regarding the selection of construction materials. The methodology employed in this study integrates Life Cycle Assessment, Eco-Indicator 99 (EI 99), and Comparative Study approaches. This comprehensive analysis, exemplified through a case study of an internationally renowned aroma brand, investigates the full life cycle of an HPP event booth. The study meticulously deconstructs the components and materials involved, quantifying their environmental impacts using the EI99 index. These environmental impact assessments are subsequently compared to those of conventional massive buildings, enabling a robust evaluation of the relative sustainability and resource efficiency of the HPP structures. Through calculation and analysis, this study reveals that the daily carbon emissions of different HPP options were found to range from 162 to 1308 times that of a conventional massive building, and varying material choices can potentially reduce HP...