Beyond Baron and Kenny: Statistical Mediation Analysis in the New Millennium

作者：Andrew F. Hayes · 发表于：Communication Monographs · 年份：2009 · DOI：10.1080/03637750903310360 · 被引用次数：9816 · 研究领域：Advanced Statistical Modeling Techniques、Sensory Analysis and Statistical Methods、Advanced Statistical Methods and Models

Understanding communication processes is the goal of most communication researchers. Rarely are we satisfied merely ascertaining whether messages have an effect on some outcome of focus in a specif...