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Satisficing in surveys: Initial evidence

作者:Jon A. Krosnick, Sowmya Narayan, Wendy R. Smith · 发表于:New Directions for Evaluation · 年份:1996 · DOI:10.1002/ev.1033 · 被引用次数:361 · 研究领域:Survey Methodology and Nonresponse、Social and Intergroup Psychology、Survey Sampling and Estimation Techniques

Abstract A new theoretical perspective proposes that various survey response patterns occur partly because respondents shortcut the cognitive processes necessary for generating optimal answers and that these shortcuts are directed by cues in the questions.