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Diamond in the rough

作者:Chris Zook, James Allen · 发表于:London Business School Review · 年份:2007 · DOI:10.1111/j.1467-8616.2007.00484.x · 被引用次数:71 · 研究领域:Competitive and Knowledge Intelligence

Too many companies are slow to respond when growth hits a wall. Chris Zook and James Allen believe you can renew your core business by tapping into hidden assets.