Handbook of Organizational Behavior

作者：Robert T. Golembiewski · 年份：2001 · 被引用次数：1369 · 研究领域：Digital Marketing and Social Media、Customer Service Quality and Loyalty、Management and Marketing Education

Presents organizational behaviour from a marketing perspective, offering examinations of standard topics, areas that deserve more attention and emerging issues that will affect the future of OB. Subjects that contribute to expanding demand for OB theory, approaches and results are explored.