S. Herrada-Lores

发表论文 9 篇 · 总被引 41 次 · h-index 3

代表论文

The communication of sustainability on social media: the role of dialogical communication (2024 · Journal of Research in Interactive Marketing · 被引 18)
Hashtag Activism on Twitter: The Effects of Who, What, When, and How a Tweet is Sent for Promoting Citizens’ Engagement with Climate Change (2024 · Communication and the Public · 被引 12)
Weaknesses and strengths of online marketing websites (2022 · Spanish Journal of Marketing-ESIC · 被引 12)
Artificial Intelligence and Consumer Behaviour in Social Media: Systematic Literature Review and Future Research Agenda (2026 · International Journal of Consumer Studies · 被引 5)
How do slow tourism messages on social media affect consumers’ mindsets? The impact of ethical consciousness (2025 · Journal of Hospitality and Tourism Insights · 被引 1)
The challenge of communicating corporate sustainability on website: the role of dialogic potential (2025 · Journal of Business and Economic Management · 被引 1)