Kenneth Le Meunier‐FitzHugh
机构：University of Warwick
发表论文 81 篇 · 总被引 5357 次 · h-index 16
代表论文
- Launching new global products into subsidiary markets: The vital role of sales and marketing collaboration (2021 · Thunderbird International Business Review · 被引 10)
- Marketing: A Very Short Introduction (2021 · 被引 2)
- The future of selling in a virtual and artificial intelligence world (2025 · The business & management collection.)
- The growth of artificial intelligence in sales (2025 · The business & management collection.)
- The customer journey (2025 · The business & management collection.)
- Interactions between sales and marketing (2024 · The business & management collection.)