Janarthanan Balakrishnan

机构：National Institute of Technology Tiruchirappalli · ORCID：0000-0003-2456-2617

发表论文 64 篇 · 总被引 8904 次 · h-index 27

代表论文

• Opinion Paper: “So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research, practice and policy (2023 · International Journal of Information Management · 被引 4364)
• Metaverse marketing: How the metaverse will shape the future of consumer research and practice (2022 · Psychology and Marketing · 被引 894)
• Exploring the Darkverse: A Multi-Perspective Analysis of the Negative Societal Impacts of the Metaverse (2023 · Information Systems Frontiers · 被引 229)
• Metaverse in marketing and logistics: the state of the art and the path forward (2023 · Asia Pacific Journal of Marketing and Logistics · 被引 136)
• Resistance to innovation: A dynamic capability model based enquiry into retailers’ resistance to blockchain adaptation (2023 · Journal of Business Research · 被引 94)
• Do chatbots establish “humanness” in the customer purchase journey? An investigation through explanatory sequential design (2023 · Psychology and Marketing · 被引 76)